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Meet the Toymakers!
Awen Hollek: Serious About Toys, Not So Serious About Ourselves! 🎭🎉
Some people start companies in their home country. Others take the road less travelled. And then there’s Chris, who decided the best way to help businesses bring their product ideas to life was to figure things out the hard way—so his clients wouldn’t have to.
With a mix of business savvy, stubborn determination, and an uncanny ability to survive factory negotiations that feel like hostage situations, he built his own company to help overseas brands source, develop, and manufacture products the right way.
Over the years, he’s cracked the code of China’s manufacturing landscape—building strong relationships with suppliers, dodging production pitfalls, and ensuring his clients actually enjoy the process (or at least don’t lose sleep over it).
Whether it’s finding the perfect supplier, refining product designs, or ensuring factories deliver on time (without excuses), Chris and his team handle it all—so his clients can focus on growing their businesses instead of worrying about production mishaps.
Serious about business but always ready with a joke (or a horror story about shipping delays), he’s the guy you want leading the charge when it comes to making products in China.
On another note, Awen Hollek means in Breton "Universal Inspiration". Originally from France, Brittany, Chris has never forgotten about his roots and is proud of leading his company with the same spirit as back home: get it done no matter what the challenge is.
This isn’t just about toys (although yes, Chris is now surrounded by prototypes, plush samples, and color charts 24/7). It’s about creative freedom, bringing people’s ideas to life, and helping brands launch with confidence instead of chaos.
💼 Over the years, Chris has worked on:
– More than 30+ toy and consumer product lines
– Managing millions in production volume
– Building partnerships with factories and teams across Asia
– Navigating the complex jungle of compliance, IP, sourcing, design, and… glitter. Lots of glitter.
If you feel like connecting personally on LinkedIn, feel free to do it ;)
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Ever wondered what happens when a teddy bear, a race car, and a talking robot walk into a meeting? Well, neither have we—but we do know that great things happen when we connect! Whether you're looking to bring the next big toy to life, have questions about our magical world of play, or just want to chat about which toy is the ultimate champion of fun, we’re all ears (and plastic, and plush, and gears... you get the idea!).
Drop us a message below—we promise our reply won’t come in a surprise mystery box! 📦😆